Hello there, as an online seller, one of our goals is to make each customer a returning customer.
There are many strategies to make your customers come back for more of your products, such as newsletters sign-ups or insert brochures.
One of the most cost-effective ways to create a returning customer is by using Remarketing tools as Facebook Pixel and Google Adwords Remarketing Tag.
How does it work?
As a website owner, you can embed the Facebook Pixel and the Google Adwords Remarketing Tag on your website, and once a customer visits your page, the Remarketing tools get into action. The visitor will be added to your custom audience at the advertising platforms (Google Adwords, Facebook Ad Manager), and you will be able to target your customers at the highest level!
Now, you can add your Facebook Pixel ID & Adwords Remarketing Tag ID to the Rank Booster, and create an audience that is based on the people who showed interest in your products. The Remarketing Tags will collect the information from those who asked for a coupon, visited your promotion page and your Rank Booster seller’s profile.
Why is it good?
On Rank Booster, we always searching for uncommon & legal strategies to promote Amazon’s products and help the sellers as much as possible. Adding your Remarketing tag to your Rank Booster’s promotions will give you the option to analyze your audience and advertise other products to those who were interested in your products, and, use one of the most incredible tools for online marketers – Lookalike Audiences!! What does lookalike mean? It means that Facebook and Google will analyze your audience and will create a new audience that is similar as possible to your original one. So you are not only advertising products to your regular customers, you may also create a whole new audience and gain some new clients that will be exposed to your publications on a daily basis!!
What are the requirements?
In order to use the Facebook Pixel, you must have a business page. You can create a new one or use the one you already have.
In order to use Google Adwords Remarketing Tag, you must have an active Adwords account on google.
The Remarketing Tags can be added to your profile at any time, here.
Make sure you add the ID number only and not the full code, as presented in the following picture:
If you wish to remove the remarketing tags, all you need to do is to delete the IDs from the Rank Booster.